New Event - "DigiTec on Wheels"

“DigiTec on Wheels” is the name of our new upcoming event - an outgoing tradeshow-fair. As one of one of the most effective tools to promote ICT development in the regions of Armenia is the method of meeting clients, beneficiaries at their own communities, moving general events from the capital to the doors of people in regional communities. For this purpose the Union of Information Technology Enterprises (UITE) and Ministry of Territorial Administration, in cooperation with a number of Armenian ICT companies have initiated “DigiTec on Wheels”.

Within the framework of “DigiTec on Wheels” outgoing tradeshow-fair participating organizations will have opportunity to exhibit, promote and sell their products and services, driving and stopping in regional towns. The event consists of expo, training and amusement components. “DigiTec on Wheels” will visit 42 towns and cover all the territory of RA and NKR through nine directions. Several special activities, including PR, public awareness campaigns and social events are designed and will be implemented to issue the efficiency of “DigiTec on Wheels” both for participant companies and their beneficiaries from the regions of Armenia.

Objectives

“DigiTec on Wheels” outgoing tradeshow-fair is designed to

•    increase the use of products and services of ICT companies

•    enlarge the ICT market

•    make the ICT products and services more reachable for local communities

•    stimulate the ICT development in local communities

•    create an information society

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